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SMWTO 2012 – From Slacktivist to Activist
How does a Facebook “like” or a retweet on Twitter move your cause forward? The impact of these impulse actions can seem almost insignificant. But could these same people be among your non-profit...
View ArticleFrom Slacktivist to Activist: A Storify Summary
Yesterday, I had the benefit of co-hosting a Social Media Week panel called “From Slacktivist to Activist: Partners in Change, One Small Act at a Time” with my non-profit communications colleague Karen...
View ArticleSlacktivist to Activist: Motivating People To Get Involved
Impulse actions — a retweet on Twitter, a like on Facebook — can seem small, almost insignificant. But could these same people be among your nonprofit organization’s strongest supporters? I recently...
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